Summer Worship at Harris Campus was a campaign to build anticipation for the renovations in the Hickory Grove Worship Center. Due to renovations, members spent the summer in a temporary gym environment. This 3-month initiative was crucial for providing excitement and keeping members focused on the end goal of renovations. To do that, this campaign uses a pop of welcoming blue against a warm neutral background. Imagery of the Worship Center is included in the background to convey its antiquity, while the typography uses a modern approach. This campaign was heavy on identity, with on-campus signage directing members to temporary destinations. Other graphics in this package include volunteer lanyards, social media graphics, widescreen announcements, and flyers promoting the event.
